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Conversation with Alexander De Croo

Conversation with Alexander De Croo

Conversation with Alexander De Croo (Brussel, April 2018) In this interview with Deputy Prime Minister Alexander De Croo, we look at that what’s happening in digitization in Belgium, or as the Belgians prefer to term it, “Digitalization.” If you...

Blogging and Tone of Voice

It’s a deliberate choice. The Wall Street Journal, invoicing spreadsheets, BBC headlines, prescription leaflets, legal documents—there’s serious stuff ad infinitum. Judging from the popularity of BuzzFeed, Cracked and Dag Allemaal, there’s also a...

No More Awful New Year Resolutions

The best inspiration for New Year’s Resolutions comes from Afrika Bambaataa: Peace! Love! Unity!…and Having Fun! Forget the diets and drinking less. Skip the gym. Why not do the following instead: Buy silk pajamas Resolve to use quotation marks correctly...

Meaningful Words

Thank you, 37signals for publishing this. Every letter matters Copywriting is interface design. Great interfaces are written. If you think every pixel, every icon, every typeface matters, then you also need to believe every letter matters. When you’re writing...
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